Latest from our blog
The Value of S.H.A.P.E.
While the corporate top brass generally deal with the grand strategy for the business, the mid-level managers face no less of a challenge. They have ... Continue Reading →
Your Business Depends on Your People
Your employees are a big part of your company’s success. Business owners allover the world have known this for centuries. But did you know that ... Continue Reading →
Sales: Hard and Soft
In general, there are two basic approaches to selling any given product to people. On one hand, there is the hard sell, and on the ... Continue Reading →
Marketing versus Sales
Sales and marketing don’t like each other. This is one of those little things about business that people seem to innately understand, but never really ... Continue Reading →
Why Spam Still Works
As surprising as it may seem, spam is still being sent all over the world. It is still managing to somehow damage productivity worldwide as ... Continue Reading →
The Top Words That Sell
Selling, as they say, is an art. But like any art, it cannot be accomplished without a few tools of the trade. And where artists ... Continue Reading →
Careful on What you Write on Those Ads
Some salespeople have the reputation of exaggerating things about the products they sell. Others are guilty of saying sweet words without anything to back them ... Continue Reading →
Sales Mistakes You Don’t Want to Commit
Some find it easier to make selling more effective by knowing what NOT to do. It’s more specific and straightforward, especially for new businesses that ... Continue Reading →
Mobile Marketing Benefits: Tried and Tested
Mobile phones aren’t just for calling and texting. They can be used for marketing, too. Yes, that’s right. We may not notice it, but those ... Continue Reading →
How You’ll Make Online Marketing a Success
Is there any better way to market your product and tap a wider range of customers? Sure there is! Online marketing is the solution that ... Continue Reading →